Tom Boyd Delivers Moving Tribute to the Late Danny Frawley at Spud’s Game

Tom Boyd, a celebrated premiership player for the Western Bulldogs, shared a poignant message about mental health ahead of Spud’s Game, held on Friday night, urging the AFL community to demonstrate the “character, conviction, and courage” needed to support their friends.

This year’s Spud’s Game marked the fifth annual tribute to the late Danny “Spud” Frawley, who tragically took his own life in 2019.

As he stood within a ring formed by players from St Kilda and Carlton, umpires, and Saints supporters, Boyd captivated a crowd of tens of thousands at the iconic venue.

Having retired at the tender age of 23 due to mental health struggles, Boyd, a key member of the Bulldogs’ 2016 premiership team, has emerged as a passionate advocate for mental health awareness.

“Spud understood that real change requires more than just words; it demands action from individuals like all of you here tonight at the MCG and those tuning in from home,” Boyd stated.

“So, I challenge each of you. If you’re able to support Spud’s Game with a donation this year, please do so. And if you can take the lead in your own communities and advocate for those struggling with mental health, I encourage you to do it,” Boyd urged.

“Checking in on your mates is essential; it’s a non-negotiable in my eyes. In footy, we refer to it as a one-percenter—those small yet crucial acts that don’t require skill or talent. What they do require is character, conviction, and courage. So, step up with your courage and reach out to your mates, and watch those one-percenters multiply into something that could potentially save a life.”

Alongside Boyd in the circle was Chelsea Frawley, one of Danny’s daughters.

Chelsea, who shared her heartfelt thoughts, is involved with the Danny Frawley Centre for Health and Wellbeing, located at St Kilda’s Moorabbin facility.

Watching from outside the circle were Danny’s wife, Anita, and their two other daughters, Danielle and Keeley.

“Now comes the exciting part,” Boyd said, eliciting a smile from Chelsea.

“One thought I can’t shake is how much Danny would have appreciated that message, especially with the backdrop of a thrilling AFL clash between these two historic clubs.”

“So players, give it your all tonight. Showcase the courage, conviction, and character that Danny brought to the game week in and week out.”

“And fans, let’s hear you make some noise for your teams, but even more importantly, let’s make noise for Spud’s Game 2025, turning this event into an unforgettable one.”

Boyd and Chelsea donned Spud’s Game scarves as they spoke to the crowd.

“For the last five years, we have been honoured to share Dad’s story on this important platform,” Chelsea noted.

“However, mental health is a matter that extends far beyond our family and the realm of football. Events like Spud’s Game empower us to make a tangible difference, alter the statistics, and unite as a community to help those in need.”

Frawley made 240 appearances for St Kilda during the 1980s and 1990s, serving as a long-term captain and being inducted into the Saints’ Hall of Fame.

He also coached Richmond for 113 games in the early 2000s and became a beloved media figure in the AFL thereafter.

If you or someone you know is in need of urgent support, please reach out to Lifeline at 13 11 14 or visit lifeline.org.au. If it’s an emergency, call 000.