Nine and Stan Sport Secure Extended Deal to Keep Rugby’s Home in Australia

Nine and Stan Sport will continue to be the premier destination for rugby in Australia after announcing a significant extension to their ground-breaking partnership.

The multi-year agreement, revealed by Rugby Australia and Nine on Wednesday morning, will last until 2030.

As a result, rugby enthusiasts will still be able to enjoy matches on Nine, 9Now, and Stan Sport, with access to a range of digital, publishing, and audio content.

Stan Sport broadcasts every fixture of the Super Rugby Pacific season along with international matches.

Additionally, Nine will maintain coverage of all Wallabies and Wallaroos home games, as well as broadcast every Bledisloe Cup match live and at no cost.

The new Nations Cup has also been included in this extensive agreement.

Rugby Australia originally signed the agreement with Nine and Stan Sport in 2020, and the viewership has been on the rise ever since.

Matt Stanton, CEO of Nine, stated: “Today’s announcement reinforces Nine’s status as the home for Australia’s premier sporting events – providing unparalleled entertainment, accessibility, and reach for fans, alongside the most effective partnership for leading sports organisations that delivers like no other Australian media outlet.”

“We understand that there is no better combination than the 9Network, 9Now, and Stan Sport to enhance a sport’s appeal and strengthen its connection with fans.”

“We are excited to extend our collaboration with Rugby Australia at a time when live sport continues to showcase its power to drive substantial growth across both streaming and free-to-air audiences. This agreement is not just about broadcasting high-calibre rugby; it’s about creating a world-class experience for fans at home. Whether through live broadcasts, streaming, expert commentary, or exclusive insights, we are committed to making every rugby moment on Nine unmissable.”

The agreement covers Super Rugby Pacific, Super Rugby Women’s, and pivotal Rugby Australia Test matches, which will be broadcast on Nine, 9Now, and Stan Sport.

Phil Waugh, CEO of Rugby Australia, remarked: “The continuation of this partnership marks a significant advancement for rugby in Australia. Partnering with Nine and Stan Sport has enabled us to provide outstanding coverage to our supporters while also investing in the sport’s development. Rugby Australia is delighted to extend this partnership, and we eagerly anticipate the exciting opportunities that lie ahead.”